9 Ways to Make Money on Pinterest

If you think Pinterest is just a place for housewives to post pictures of their gardens, dresses or recipes, you’re quite mistaken. Just about every business owner should have some presence on Pinterest. If not, you may be loosing out on revenue that your competitor will more than likely tap into. You can make money on Pinterest, and how much, well, that’s just up to you. I mean if Fortune 500 companies are pinning, then so should you!

Here are 9 ideas to sell on Pinterest:

•    Pin an image where people can go and subscribe. Ex: Post an image of a deliciously gorgeous (and easy) recipe. People are visual. If they are enticed by your photo, they’ll click on it. You should leverage that click, by directing them to your site, where they can subscribe to receive more recipes.
•    Share some statistics in an image. Ex: If you sell a guided meditation app, share some statistics about how meditation reduces fear of….
•    Include an infographic. Infographics are the IT of online marketing. Create a fabulous infographic showing a problem, and then how your service/product will solve that problem. Marketing 101!
•    Show people what it’s like to put your product or service to use. Ex: If you’re a makeup manufacturer, show an image (make it super beautiful and appealing to the eye) of a woman easily applying your makeup products on.
•    Use Pinterest as a visual testimonial site. What I mean is this, most client testimonials are written on Google, Yelp, and the like. There are live testimonials on YouTube instead. But with so many women (which you can marginalize with some careful thought) on Pinterest, why not pin photos of your clients using your product, and or service. Ex: If you’re a hairdresser, why not offer your clients 10% off, if they allow you to take a photo of them while getting a hair cut, trim, or color treatment, so that you can post them on Pinterest? Have them hold a thumb’s up (seal of approval) while taking their photo, for an added effect!
•    Create a portfolio image. Link that image to your website (make sure it links to the sales page).
•    Create a testimonial page. Then with the use of some fancy font, create some fabulously designed fancy quotes with your clients’ testimonials. Remember, Pinterest is all about visuality.
•    Create a small tip of the day or week board. Ex: If you’re a med spa, create an image with a weekly tip. Perhaps share an easy and inexpensive DIY (do-it-yourself) skin care recipe, like a sugar scrub for the body.

If you keep this in mind, you’ll get the concept of Pinterest in no time! Pinterest is all about creativity. As long as you present your content in creative and fun (and yes, visually appealing) ways, you will undoubtedly experience great success on Pinterest, without breaking their code of ethics. Happy pinning!